You have probably heard of SEO, indeed, you might already know that this refers to digital marketing, yet that is the limit of your knowledge. Search Engine Optimization is the most sought-after digital marketing service and in this short blog, we outline how SEO can help your business.
Online Consumers
Millions of people buy things online and most automatically turn to Google when they want to find something, whether a product or service; research tells us that the consumer finds what they are looking for on the first page of search results (10 listings). Therefore, the goal is to have your website come up on that first page when someone searches for what you do and this can be achieved with kingkong.co/seo-agency/, a leading US agency.
Keyword Research
In order to improve a site’s Google ranking, you first need to know the top search terms that people are using. These terms must be incorporated into the site content in order for Google to recognize the platform. There might be 4-5 different search terms and they are carefully placed in all the right locations and when Google trawls the web to update their database, these changes will have a positive effect on the site ranking.
Organic Traffic
When a person searches Google and clicks on your URL, they arrive at your landing page, which is designed specifically for organic search engine traffic; as the user is already interested in what you do, you have more chance of a conversion. An award-winning SEO agency like King Kong can track web traffic in real time and identify areas for improvement, making real-time changes. Adding a few CTAs might make all the difference and a good agency has all the solutions.
Ongoing Work
The Internet changes every minute of every day and that means ongoing SEO work if you want to retain a high Google ranking. Set aside a monthly budget for SEO and you won’t be disappointed; take a look at your site hits after only one month! Some agencies boast that they can put your site on page 1 of Google search results within 90 days! This a bold statement that the agency can back up with undeniable data and that is a pretty amazing claim by any standards.
SEO could be the difference between good and bad sales figures and by talking to a top SEO agency, you can learn more about this effective digital marketing strategy.
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